Demand-driven business strategy. digital transformation and business model innovation, paperback/cor molenaar

This book explains the ways of transforming business models from supply driven to demand driven through digital technologies and big data analytics.

It covers important topics such as digital leadership, the role of Artificial Intelligence, and platform firms and their role in business model transformation.

Publisher: Taylor & Francis Ltd Author(s): Cor Molenaar Number of pages: 180 Collection: Business and Digital Transformation Publication date: 2022 Dimensions: 154 x 232 x 19 Cover type: Paperback / softback.