A clear and insightful introduction to the world of business enterprise and the inner workings of the firm.
It explores the role of entrepreneurs, consumers and businesses to understand how their roles affect the production and allocation of good and services.
Publisher: Goodfellow Publishers Limited Illustration(s): 40 Figures Number of pages: 256 Collection: Global Management Series Publication date: 2016 Dimensions: 191 x 286 x 16 Cover type: Paperback / softback Editor(s): Professor Robert (Professor of Strategy and Head of the School of Management and Languages, Heriot-Watt University, UK) MacIntosh.
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